“Thevaluetrial.com”
Last Update on : 07.04.2025
The purpose of this Notice is to explain how Alira Health is using cookies on the thevaluetrial.com web application.
This Information is provided in application of following data protection laws:
- The General Data Protection Regulation N°EU 2016/679 (hereinafter, the “GDPR”), including any EU member state laws intended to implement the GDPR ;
- The General Data Protection Regulation as it forms part of the law of England and Wales, Scotland and Northern Ireland by virtue of section 3 of the European Union (Withdrawal) Act 2018 (hereinafter the “UK GDPR”) and the UK Data Protection Act 2018 (amended 2020) (hereinafter the “Data Protection Act”);
- The EU ePrivacy Directive;The California Consumer Privacy Act 2018 (hereinafter the “CCPA”), The California Consumer Privacy Rights Act 2020 (hereinafter “CPRA”), The Californian Online Privacy Protection Act 2003 (hereinafter the “CalOPPA”);
- The California Online Privacy Protection Act of 2003 (CalOPPA) ;
- And any other applicable laws and regulations regarding data privacy.
Collectively referred to as “Data Privacy Laws”.
These Data Privacy Laws create obligations for digital publishers such as Alira Health/Image Bloom to give visitors of their sites and apps information about how they will use and share their personal data, as well as about the use of cookies, mobile ad IDs, and other forms of local storage.
Since Alira Health/Image Bloom is using cookies on its platform, clear and mandatory information must be mentioned in this Cookies notice, as set out below.
INFORMATION ABOUT COOKIES
- What is the purpose of cookies?
Alira Health/Image Bloom and its affiliates use cookies or similar technologies to collect and store certain information. These typically involve pieces of information or code that a website transfers to or accesses from your computer hard drive or mobile device to store and sometimes track information about you. Cookies allow us to create a unique device ID, enable you to be remembered when using that computer or device to interact with websites and online services, and can be used to manage a range of features and content, including storing searches and presenting personalized content. - What types of cookies are there?
Cookies can be classified as follows, depending on the owner:
First-party cookies: They are created, sent to your device and stored by the website you are visiting directly. They allow Alira Health/Image Bloom to collect customer analytics data, remember language settings, and carry out other useful functions that help provide a good user experience.
Third-party cookies: They are created and placed by third parties other than the website you are visiting directly. They are not managed by Alira Health/Image Bloom but by the third party that processes the data obtained from the cookies.
Cookies can also be classified depending on the purpose of their placement. Main categories are:
Strictly necessary cookies (also called “technical cookies”):
They allow you to browse a website, a platform, or an app, and to use the various options or services on it (e.g., control traffic, identify data or session, access to restricted access sections or content, etc.).
Functional cookies:
They help Alira Health/Image Bloom to make the website usable by providing you some basic features and by remembering your preferences and choices of using Alira Health/Image Bloom platform/ application (e.g., language, the region from where the service is accessed, etc.). Not accepting cookies may cause slow website performance or poorly adapted recommendations.
Analytical cookies:
They allow Alira Health/Image Bloom to recognize and count the number of visitors, to see how visitors move around our website when they are using it, and so to have a better understanding of how visitors interact with the platform (e.g., which pages are visited the most) to improve the functioning of the website.
Advertising cookies:
These enable Alira Health/Image Bloom to monitor your behavior on the website/application/platform. The aim is to display advertisements that are meaningful and attractive to you and therefore more useful to third party publishers and advertisers, as well as to make promotional and specific information available to you on the website.
Cookies may also be divided into two categories depending on the period for which they are stored:
Session cookies: they allow Alira Health/Image Bloom to recognize and link your actions during a browsing session. When you go to the login page, these temporary cookies will be created to determine whether your browser accepts cookies.
Persistent cookies: they are placed on your device between sessions. They can be used to remember your preferences or actions on Alira Health/Image Bloom ‘s website. - How to use cookies?
Cookies in no way give Alira Health access to your device or any information other than the data you choose to share with Alira Health.
Concretely, these cookies help to improve the functioning of the website of Alira Health and can be used for several purposes:
– Help you connect to the platform;
– Analyze traffic to the platform;
– Monitor your browsing behavior;
– Recognize your device;
– Make the platform more efficient;
– Event tracking
| Cookie Name | Type | Purpose | Service Provider | First or Third Party Cookies | Retention Period |
| elementor | Necessary | The website’s WordPress theme uses this cookie. It allows the website owner to implement or change the website’s content in real-time. | Elementor | Third Party | Never Expires |
| wpEmojiSettingsSupports | Necessary | WordPress sets this cookie when a user interacts with emojis on a WordPress site. It helps determine if the user’s browser can display emojis properly. | Word Press | Third Party | session |
| cookieyes-consent | Necessary | CookieYes sets this cookie to remember users’ consent preferences so that their preferences are respected on subsequent visits to this site. It does not collect or store any personal information about the site visitors. | Cookie Yes | Third Party | 1 year |
| _fbp | Analytics | Facebook sets this cookie to display advertisements when either on Facebook or on a digital platform powered by Facebook advertising after visiting the website. | Facebook/Meta | Third Party | 3 months |
| ad_storage | advertisement | To enable advertisement cookies. | Third Party | 1 year | |
| analytics_storage | analytics | To enable analytics cookies. | Third Party | 1 year | |
| functionality_storage | functional | To enable functional cookies for website functionality and settings. | First Party | 1 year | |
| personalization_storage | functional | To enable functional cookies for user personalization. | First Party | 1 year | |
| ad_user_data | advertisement | To enable advertisement cookies to set consent for sending personal data to Google core platform service. | Third Party | 1 year | |
| ad_personalization | advertisement | To enable advertisement cookies to use data for ad personalization such as remarketing. | Third Party | 1 year | |
| _ga | Analytics | Used to distinguish users. | First Party | 1 year | |
| _ga_<container-id> | Analytics | Used to persist session state | First Party | 1 year | |
| SESSID | Other | This is a session cookie which contains randomly generated unique session ID. It stores the selection and preferences made by the visitor. | Alira Health | First Party | session |
Some webapp instances may contain custom tools that load external websites within an iFrame (an in-app browser that loads an external webpage). Those cookies will be governed by the external website’s cookie policy. Those cookies will be contained in the iFrame, and will not affect the rest of the web app.
4. How to manage cookies?
Most web browsers automatically accept cookies, but if you prefer, you can change your browser settings to prevent that. The effect of disabling cookies depends on which cookies you disable but, in general, our Site may not operate properly, and you may not be able to take full advantage of our Site if all cookies are switched off. If you only disable third-party cookies, you will not be prevented from making purchases on our Site.
If you want to disable cookies on our Site, you need to change your website browser settings to reject cookies. How you can do this will depend on the browser you use. Further details on how to disable cookies for the most popular browsers are set out below:
| For Microsoft Internet Explorer: | 1. Choose the menu “tools” then “Internet Options” 2. Click on the “privacy” tab 3. Select the appropriate setting |
| For Google Chrome: | 1. Choose Settings> Advanced 2. Under “Privacy and security,” click “Content settings”. 3. Click “Cookies” 4. Select the appropriate setting |
| For Safari: | 1. Choose Preferences > Privacy 2. Click on “Remove all Website Data” |
| For Mozilla Firefox: | 1. Choose the menu “tools” then “Options” 2. Click on the icon “privacy” 3. Find the menu “cookie” and select the relevant options |
| For Opera 6.0 and further: | 1. Choose the menu Files”> “Preferences” 2. Privacy 3. Where you have not set your permissions, we may also separately prompt you regarding our use of cookies on our Site. |
5. Who placed cookies?
The information stored through cookies is only used by Alira Health/Image Bloom except those identified in section 3 as “Third-Party cookies”, which are used and managed by external entities aiming to improve Alira Health/Image Bloom ‘services and your experience when browsing on the website.
Alira Health/Image Bloom collaborates with the following third-parties:
- Meta
- Elementor
- WordPress
- CookieYes
Please note that Alira Health/ Image Bloom do not have any control over how the information in these cookies is used by these external parties nor do Alira Health/Image Bloom have access to it. Please refer to the cookies policies of the relevant party for more information.
6. How to contact us
For any question regarding this Cookies notice, you may contact Alira Health/Image Bloom, who, if required, will contact its Data Protection Officer (“DPO”), using the information below:
Alira Health Inc
30 Adelaide St. E, 12th Floor (Industrious)
Toronto, ON M5C 3G8, Canada
Or
Alira Health Boston
Alirahealth.dpo@mydata-trust.info
Or Vendor dedicated information address and Privacy Officer contact details.
